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« Anticipating Apple Strategy Shift with iPhone, with Warning From History | Main | It Opens Like a Book - How 'Good' Would a Fold-Open Screen Be Like? Anticipating Samsung Innovation »

September 13, 2017


john F..

Sorry. Typo. Meant people's minds not kids ! Funny



Be cerafull of baron95 / weynabrady.
He/They use new trick
Multiple name
So, yuo wlil only dlete part of posst
see longapple name, diefrent longapple
see jim name, dieferent jim name
same people!!

Abdul Muis


Although I always see the bad side of iPhone, I think the iPhone X is good for those who use iPhone as a fashion statement. In fact, I was surprise that Apple manage to create such a beauty, compared to big bezel of all previous iPhone. Regarding the US$ 1000 price, I agree with you, that for these fashion aware iUser, this US$1000 is small.

Please note that although I think iPhone X is as beauty as to competitor (Galaxy S8/S8+/Note8), I feel this year will be though for apple. The reason is samsung have 3 phone with 3 different price level with the same exact beauty. While Apple only have the beautiful iPhone X at the $1000, but the iPhone 8 is not comparable to S8 & S8+.

.... and with iPhone X have this small bezel design, it just endorsing the S8/S8+ as an alternative for those who want this fashion statement of small bezel phone, but don't want to shell out $1000.

Which is I think the wrong move made by apple...

Olivier Barthelemy

re "There are excellent phones below $200, usable ones at $100"

Those are real winners when you compare them to Nokia 1110. They run some old Android OS that can't be upgraded and have shitty processors.. Well everything.

Nope. If you look at the Xiaomi Redmi phones ($100 5" 4X and $150 5.5" Note 4, they're OK: Android 7.0 is being rolled out right now, they've got 2GB/32GB/SD of memory so enough for any app and usage, and Qualcomm 435 and 625 which are fine: Antutu are 40K and 62K resp, that's iPhone 5S performance. Screen and camera are good (certainly not flagship-level, but good; battery is outstanding.

So basically, every single thing you said in answer to my post is untrue, which somehow doesn't surprise me. We know what to think of your comments now.

Olivier Barthelemy


A lot of people don't pay for their phones, US, Canada, 30% of the other Western countries have either subsidies or financing. To those people, it makes sense to get a flagship, because they're paying for it anyway. Once your monthly phone bill is $100, you do have a spare hundred or two or three for the phone's downpayment.

For the unsubsidized, non-financing rest of us, it's definitely not worth it. Plus there's a vicious circle: if you get a luxury phone, you need insurance, that's another $100 per year plus deductibles. I'd rather get a $200 phone and not bother about it.


Not sure about the Apple Watch - the remote heart beat monitoring feature might become the "killer" (sic!) health application for the elder generation. In case this takes off, it might support sales of a few 10 millions of Apple Watches per quarter world wide.

Still, to me the Apple Watch design looks clunky compared to my SUUNTO watch. Also, who wants a watch requiring re-charging every 18h (though maybe this is intended to spark a trend towards having two Apple Watches, one for day time and one for night time usage and health monitoring? ;-)

Tomi T Ahonen

Hi Piot

Great points on the timing issues with the new releases. That delays the impact of the next wave, means Q3 of 2017 (July-Sept) and Q4 of 2017 (Oct-Dec) will be somewhat worse than 'normal' but the actual business will still mostly come, but with a delay, into late Q4 of 2017 and into Q1 of 2018 (Jan-Mar). That means likely calendar Q3 and Q4 of this year are down by these matters, vs 'normal' and Q1 (and possibly even Q2) conversely somewhat up vs normal. That DOES mean, that there is SOME lost business, of those who had wanted to upgrade, would have bought the iPhone X but won't wait, and take a Galaxy Note or whatever as their alternative instead. Some of the 'lost business' from the delayed launches will be recaptured in the next period/s but some of the lost business will go to competitors.

Tomi Ahonen :-)


It looks like iPhone X is called nowadays iCon!


So, will there be another generation of Apple Watch or is this third one the last one?



Every time Tomi does an Apple article the Fandroids and iSheep go to war in the comments, and both sides end up looking like morons.


@E. Casais
> Appraise Apple Watch against Swatch Group or Timex Group for a somewhat more correct perspective

Let's start with Timex Group. They are a flop, if they would be selling they would be shouting their numbers like Samsung! Oh, they don't release any numbers and also Samsung has been very cagey for the lsat 5 years or so. I guess everyone is a flop.

Actually I do not see a problem comparing to other watch makers, no matter the price. Revenue and profit are what matter for the company. And both seem very healthy from the Apple Watch business.

> Oh BTW Apple is now competing against the Playstation, Xbox and Nintendon with the Apple TV 4K. So this will be interesting

Indeed, competing so hard that they forgot to include a controller. Gaming on Apple TV is secondary. As long as it is just an additional pipe for their mobile developers, Apple is not a first party game producer, the hardware is lacklustre and the game controller issue is fixed, they won't be even close the companies who take game consoles and gaming seriously.

They did have a few good things in the media side, like exclusivity to thatgamecompany's next game and the 4k content pricing and upgrades. But all in all lacks focus, and unique content. E.g. video content from Apple or a proper cable cutter solution (e.g. Sony is trying with Vue).

Just a general comment: I am amused to see complaints on Apple's $999 phone and appraisal of Samsung's $929 phone at such a close proximity. The one is obvilously just stupid and doomed, and the other best thing ever.

john F.

OK, as I can see, there is not much understanding of the watch market over here, please understand, there is solid data and plenty of information, you are not using it.

A quick overview, 1,2 billion watches are sold annually, around 85 million above AVS of 500$, the rest is bellow 350 US, a large/HUGE portion is bellow 150$

Apple did not compare itself to Rolex in units but revenue, this is an important number as rolex iwas the largest SINGLE leading brand ofthe above 500$ category with an estimated revenue of around 5 billion dollars.

Apple overtook Rolex, by growing 50 YoY, so take your guess, between 6 and 7 billion in revenues.

Don’t name Swatch/omega group being the number 1, you are flat out wrong.

Omega as a SINGLE brand is 2,3 billion dollars, Swatch as a single brand is 740 million dollars and the swatch group includes 15 additional brands like Rado, Tissot, Longines, Blancpain….

Those of you thinking this is just a fad, like someone said of the internet, you are wrong, a few years from now many functions will migrate to things you wear and a watch that is a phone is a different animal, 3rd generation and growing.

Battery? wait a couple of years. Daily charge? do I care if it recharges while I sleep?

The watch is a segment in itself and for now, comparing it to a mobile is ridiculous. Apples to Apples ....-))


Definitely looks like the virtual SIM used on Apple Watch is a feature Apple will introduce on iPhone. Currently the operators seem to be really interested about a feature like that.

It would allow them to sell mobile subscriptions without the need for the customer to get a physical SIM card. A big change and let's face it, the need for a physical card is a thing from the past.

Olivier Barthelemy

@lullz: On the contrary, I've been told the carriers strongly resist the move: they want to have direct contact with the customers, not to let OEMs maneuver them into being just a line in a long list. Who cares what customers prefer ^^



"A big change and let's face it, the need for a physical card is a thing from the past."

For Apple it may be a great idea. For anyone else, not so much. Being dependent on the phone to access your account is problematic at best and a dick move at worst - classic Apple to create more vendor lock-in and limit user options to what Apple approves of.

I cannot imagine that there's any carrier that may welcome such a move. Apple forced them into a corner once, and now they try again, and like last time, it's the carriers that will lose out in the end, not to mention the customers who will see far more limitations in the contracts they can purchase. - And, of course, if Apple plays this the hard way (which I'd expect) some actions from the European antitrust agencies.)

Abdul Muis

Funny thing is...

One of the reason CDMA was not popular and loosing the fight against GSM because CDMA in early age were cardless.

Apple virtual sim is a step back


"Buying a phone and being able to use it on any carrier".

But that is already the case -- exchange the SIM card for another one. There even are dual and even triple-SIM devices that allow you to use 2 or 3 operators nearly simultaneously. The virtual SIM card will not bring anything totally new, it may streamline some of this.

More to the point: a physical SIM allows you to change the _device_ you want to use (another phone, a wireless USB key, etc), just by switching the SIM card from one device to another.

How to achieve that with a virtual SIM?

CDMA devices were optimized for operators: one could not use a device with a different operator, nor use a different device with the same operator without some hassle and buying it from the operator (instead of just switching a SIM). I am not convinced that giving Apple (or any other manufacturer) the control of the SIM will not inevitably result in restrictions as to switching amongst devices -- except this time the manufacturer will be in control (and not the operator, nor the end-user).

The virtual SIM card is a nifty idea; except that there is always a price to pay for convenience (and it often is not worthwhile paying for it). I look forward to getting more in-depth information about everything it actually entails.

Isceald Glede

You missed the new big feature: the price.
Here is a phone that proudly screams "I have more money than sense" to gold-diggers everywhere. There are plenty of countries where that is the primary purpose of an iPhone.


Apparently, HMD releases a new low-end Nokia phone, the Nokia 2. Purportedly, it has a 4000mAh battery:

Also, the new Nokia seemingly won't allow customers to unlock the bootloader:

This move I don't understand: The pre-Windows Nokia phones always were developer-friendly. Why not keep this tradition? What could they lose?


"The pre-Windows Nokia phones always were developer-friendly. Why not keep this tradition?"

Once more, keep in mind that the only part of Nokia that was preserved in that venture is the brand. HMD and Foxconn have a corporate culture grounded in a history that is not beholden to the traditions of a defunct organization.

This being said, the first reactions to the Nokia 3/5/6 are pretty much what I expected when the venture was announced 1.5 year ago.

From the reviews I have read, the summary would be: not bad but unremarkable, few Nokia goodies: solidly built, but batteries are sealed and really do not last particularly long, wireless reception is at best average (the metallic casing takes a toll on reception). Rapid, long-term Android updates are only a promise for the time being. In short, no USP.

The verdict is "not terrific, not terrible, could be cheaper, must do significantly better to become a player in the heavily disputed Android market".

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