My Photo

Ordering Information

Tomi on Twitter is @tomiahonen

  • Follow Tomi on Twitter as @tomiahonen
    Follow Tomi's Twitterfloods on all matters mobile, tech and media. Tomi has over 8,000 followers and was rated by Forbes as the most influential writer on mobile related topics

Book Tomi T Ahonen to Speak at Your Event

  • Contact Tomi T Ahonen for Speaking and Consulting Events
    Please write email to tomi (at) tomiahonen (dot) com and indicate "Speaking Event" or "Consulting Work" or "Expert Witness" or whatever type of work you would like to offer. Tomi works regularly on all continents

Tomi on Video including his TED Talk

  • Tomi on Video including his TED Talk
    See Tomi on video from several recent keynote presentations and interviews, including his TED Talk in Hong Kong about Augmented Reality as the 8th Mass Media


Blog powered by Typepad

« Some Numbers Updated and Milestones Noted: 7.6B Subs, 5.0B Uniques, Mobile minutes 95/day, and Uber goes SMS | Main | Tidbits from Smartphone Wars - Carl Zeiss, HTC, Sammy and look out for Huawei vs iPhone next two quarters. »

July 04, 2017


Jim Glu

Hi Lullz,

Makes sense. I just hadn't heard those Nokia leader quotes like there is for RIM, Palm, Andy Rubin who directly admitted being gobsmacked by the iPhone announcement.

I am surprised that anyone would expect Apple to come out with cheap phones to gain marketshare. Even when you look at the iPod which EVENTUALLY had an iPod Shuffle, it took many years for that product to come out. By then, cheap MP3 players were sold with gum at the supermarket checkout line and $50 was expensive in comparison. The iPod Nano itself was not cheap either. Through the entire lifespan of the iPod, Apple's products were a good deal more than the competition across the product line.

Of course, what folks were afraid of in the iPhone that didn't appear, came true with Android. It is really baffling that Nokia just didn't adopt Android even if only as "one of several" phone platforms they supported.

James Glu

Speaking of Nokia. What are the expectations for the first quarter of sales?


" It is really baffling that Nokia just didn't adopt Android even if only as "one of several" phone platforms they supported. "

Oh, but Nokia did. Remember the short-lived X-series (X, X+, X2, XL)?

The real issue is that Nokia never understood what a software platform is.

Hardware platform?

Nokia was a world-master in that. It could release a handful of _new_ models every quarter, for all device classes, for all price ranges, for every market, for any kind of sales volume -- manage the resulting logistics complication, and do it profitably. Not even Apple has reached that capability.

But software platform?

Hell, by the time Elop was in full swing, Nokia was dealing with S30 for basic phones, S40, Asha and Meltemi for feature phones, Maemo/Meego, Windows, Android, Symbian (and even there it had been able to fragment into S80 and S60 earlier) for smartphones...

It is not that Nokia developers were bad -- S40 for instance was a robust OS for feature phones. But they did not apprehend the concept of a software platform.

Nokia never had enough skilled manpower to wage war on so many OS fronts. Needless to say, this also resulted in constant internecine fighting amongst corporate fiefdoms for OS supremacy.

The end result: Nokia was always late. And that doomed its reaction to Android and iPhone -- no matter how great Meego would have been. (I still contend that Maemo, and the devices produced for it, was the biggest missed opportunity for Nokia. The management just did not understand what to do with them -- just as Nokia was on the cusp of defining what the modern, touchscreen mobile smart device would be).


@E. Casais:

"The real issue is that Nokia never understood what a software platform is. "

The classic problem of a hardware manufacturer who only sees the software as a necessary component to make the thing run. I've yet to see a single device produced with such an attitude that comes with user friendly software.

I still think that they were slowly coming around but of course anything they got was nuked by their brain-dead CEO.

James Glu

Nokia X - what could have been. Too late, the board had already agreed they had no hope and brought in Msft.

Nokia would have needed to jump in on Android right away like HTC and Samsung. With Android as the great levelor, it would have been interesting to watch a heads up fight with Samsung.

The comments to this entry are closed.

Available for Consulting and Speakerships

  • Available for Consulting & Speaking
    Tomi Ahonen is a bestselling author whose twelve books on mobile have already been referenced in over 100 books by his peers. Rated the most influential expert in mobile by Forbes in December 2011, Tomi speaks regularly at conferences doing about 20 public speakerships annually. With over 250 public speaking engagements, Tomi been seen by a cumulative audience of over 100,000 people on all six inhabited continents. The former Nokia executive has run a consulting practise on digital convergence, interactive media, engagement marketing, high tech and next generation mobile. Tomi is currently based out of Helsinki but supports Fortune 500 sized companies across the globe. His reference client list includes Axiata, Bank of America, BBC, BNP Paribas, China Mobile, Emap, Ericsson, Google, Hewlett-Packard, HSBC, IBM, Intel, LG, MTS, Nokia, NTT DoCoMo, Ogilvy, Orange, RIM, Sanomamedia, Telenor, TeliaSonera, Three, Tigo, Vodafone, etc. To see his full bio and his books, visit Tomi Ahonen lectures at Oxford University's short courses on next generation mobile and digital convergence. Follow him on Twitter as @tomiahonen. Tomi also has a Facebook and Linked In page under his own name. He is available for consulting, speaking engagements and as expert witness, please write to tomi (at) tomiahonen (dot) com

Tomi's eBooks on Mobile Pearls

  • Pearls Vol 1: Mobile Advertising
    Tomi's first eBook is 171 pages with 50 case studies of real cases of mobile advertising and marketing in 19 countries on four continents. See this link for the only place where you can order the eBook for download

Tomi Ahonen Almanac 2009

  • Tomi Ahonen Almanac 2009
    A comprehensive statistical review of the total mobile industry, in 171 pages, has 70 tables and charts, and fits on your smartphone to carry in your pocket every day.

Alan's Third Book: No Straight Lines

Tomi's Fave Twitterati