My Photo

Ordering Information

Tomi on Twitter is @tomiahonen

  • Follow Tomi on Twitter as @tomiahonen
    Follow Tomi's Twitterfloods on all matters mobile, tech and media. Tomi has over 8,000 followers and was rated by Forbes as the most influential writer on mobile related topics

Book Tomi T Ahonen to Speak at Your Event

  • Contact Tomi T Ahonen for Speaking and Consulting Events
    Please write email to tomi (at) tomiahonen (dot) com and indicate "Speaking Event" or "Consulting Work" or "Expert Witness" or whatever type of work you would like to offer. Tomi works regularly on all continents

Tomi on Video including his TED Talk

  • Tomi on Video including his TED Talk
    See Tomi on video from several recent keynote presentations and interviews, including his TED Talk in Hong Kong about Augmented Reality as the 8th Mass Media

Subscribe


Blog powered by Typepad

« Don't Call Him One of the Best Innovators of High Tech Industry - thats simply not fair: Steve Jobs Rest In Peace! | Main | 9th Unique Aspect of Mobile (as a Mass Media) has been Discovered by Russell Buckley: Mobile is the Digital Interface to the real world and analog media »

October 07, 2011

Comments

Kalle

What happened at Apple. Well unfortunate late Mr. Jobs was concentrating on more important things and all the little yes men congregated around the conference room table with out him. They knew they were riding a winner, but none of them really knew why. Sure Steve had told them that the product is magical, but they didn't know where the magic came from. Just like the debater here some thought they knew, but most just believed what the PR department had printed into their brochures. When you are winning and don't know why what do you do? Well, obviously you don't change anything. All the little yes-men turned into no-men. (some of those were of course women). So what did they do all of last year? They sat around telling no to every bright designer, every clever bit of software and what have you. Only things that go through were faster processor and better GPU. Can you be more obvious than that? Those two were probably cheaper than the old ones and did the job better. Then you tell me "siri blah blah" "icloud magical blah blah" and maybe so, but truth is that those are external pieces of software that won't bother the user unless she want them to.

And that is all for tonight, good night!

Otto

Yes, there is a screen mirroring function in a lot of smart phones above mid range (e.g. Nokia N8 with both composite and hdmi video out for games, videos, photos or general screen mirroring, most older Nokias and Samsungs with tv out in headphone jack) and some better feature phones (e.g. Samsung D900).

Otto

Sams0n1te

http://gizmodo.com/5848065/orange-france-leaks-nokia-sun-windows-phone-nee-nokia-sea-ray

Microsim from Nokia ... If true this could be BKT of a shock for Tommi. Althought it would make sense in marketing sense.

Wwdc is allways in june. So far.

I do not buy the idea that there was any delay. This was planned change. iCloud is such a big change and very far away from anything Apple has ever done. It remains to be seen If this is the new timetable for release or If this was one time only autumn release.

Jukka

I believe that this was a planned change too, better in sync with spring ipad release and optimal for creatinggood hype for Christmas sales. Queuing in front of Apple stores won't be as fun in October as it was in July, though ;)

And Siri will greatly benefit Not only the commuting Americans, but also Russians, Europeans and South Americans. Traffic jams are a global megatrend, people commuting by car spend hours in traffic every day or spend occasionally a day working at home if the traffic reports are bad. Those already like Microsoft Exchange's ability to read out loud e-mails and will absolutely love Siri.

Tim F.

Otto, presumably that is not wireless screen mirroring since you mention composite, hdmi, and headphone jack?

gzost

Regarding your theory of a canceled the SIM-free iPhone 5:

First of all, SIM-free and the micro-SIM are not related. The latter is a mere inconvenience to the user, but doesn't make a difference to the operator. They are identical except in size, and the operators now issue SIMs than can easily be converted into a micro-SIMs by the customer.
Apple could have varied this again to a new, even smaller format, truly breaking compatibility, and the operators would have gone along. Apple has a status unlike any other handset maker - the operators all want the iPhone. Another SIM standard would have been a question of logistics in changing existing SIMs, but not a question of business model and customer retention. Operators are good at large-scale logistics, and not afraid to take them on if it means a profit.

They are, however, hugely afraid of anything that threatens their existing customer relationships. A SIM-free iPhone (i.e. one with SIM functionality implemented in software), which allows free changing of the used network at any time (e.g. for least-cost call-by-call routing), could have been such a threat. It's exactly the kind of thing to make them freak out. I fully agree with your that a SIM-free iPhone that allowed rapid, possibly automated switching between operators would have been impossible to get by the operators at this point.

But would a SIM-free iPhone per se be such a threat? It's simple to change the implementation on the software side so that the operators aren't threatened. There's no difference between locking a phone to an operator network whether it has a real or a virtual SIM. Similarly, changing virtual SIMs on unlocked devices can be a quick and easy process, or something that is complicated and inconvenient enough to calm the operator's nerves who fear that this change could be on a call-by-call basis. It's all software - and this can be changed after the production of the hardware.

So if Apple had really started production of a SIM-free iPhone 5, trying to force the operator's hand by creating facts, then the solution to this problem would not have been to go back to the drawing board, delay the product until a version with a traditional SIM was ready to ship, but a much simpler change on the software side. (Which, additionally, would not have forced them to destroy produced stock, incurring considerable losses.)

This is not to say that Apple doesn't want virtual SIMs in the long run. There are real benefits to them - for Apple as well as, potentially, for the customer. I just consider it incredibly unlikely that they would start production on this right now, against incredibly strong operator resistance, and then retrench and come out with another hardware version.

kevin

Tomi, the PC World article (that you pointed to in the link added by your update) doesn't support your reasoning for the "delay." Nowhere in the article does it imply that the next iPhone would have a smaller SIM (or a 'special' SIM that could bypass carrier activation). In fact, it explicitly states "However, even if Apple has its way with the smaller SIM, it can take more than a year until the solution would be implemented, ETSI said."

The article's reference to the "special" SIM said those discussions happened "last year" and the "plans fell through", presumably, last year.

So again, I don't know which operators/carriers you're talking to, but not a single one of them has been willing to publicly voice your-rejection-causing-delay explanation to anyone else (even with non-attribution).

kevin

Some have already begun benchmarking the iPhone 4S. See http://www.anandtech.com/show/4951/iphone-4s-preliminary-benchmarks-800mhz-a5-slightly-slower-gpu-than-ipad-2

Although Tomi's opening paragraph on what's new makes it sound like the 4S is just a small improvement ("there is more power in the CPU") over the 4, the A5 chip is just blowing away other very recent phones on the CPU/GPU benchmarking tests. And that's with the A5 chip running at slower less-power-consuming speeds (est. at 800MHz vs the 1.2GHz in the Samsung Galaxy II).

It'll probably take most Android phones another 4 to 8 months to catch up, partly because it'll take time for Ice Cream Sandwich improvements to get on released devices, and even then, they'll either have less use/talk time, or have a thicker/larger phone to accommodate the more powerful battery.

BTW, based on these tests, iOS 5 also improves the performance of iPhone 4 and 3GS by incredible amounts as well. Users will feel like they're getting a new phone with the software upgrade. That's one reason why iPhone customer satisfaction scores are so high. All while Android users continue to complain about the delays in getting upgraded to Honeycomb and even now for many, Gingerbread.

apollo_dev_team

Tomi,

1 million pre-orders in 24 h, any comment about that? And you said that they still "bow" to operators due to virtual sim card? They'll even pay Apple to be able to sell iPhone on their store (someday)... let's see with iPhone 5

cycnus

Hi tommy,

I don't think apple need to sacrifice anything to put the microsim on the phone. they just make the battery a little bit smaller.

so i don't think there's a wimax or NFC got cut from the phone.

Cobalt Nanoparticles

Smartphone and iphones are both a very good innovations. As there competition could also gives us more benefits. As they provide more and more features.

Hermes Handbags

but you forgot to read the specs: Siri only supports English and the dominant Western European languages at this stage anyway.

 true religion jeans

Weeds is a nice show, which you can learn much from it. Lost is full of nice scenery and wonderful mysteries

VogueBagSale.com

Really impressed! Everything is very, very clear, open is a description of the problem. It contains the information.

belstaff jackets

Very lucky but nice to see such a wonderful article, each reading has a different benefit. Thank you!

emporio armani watches

reguiring a button press to activate a hands-free system negates any hands-free advantage. I’ve had 3 flix enabled Ironmans and never use the FLIX feature due to the activation requirements.

burberry scarf

Scarves were worn by pilots of closed cockpit aircraft to prevent neck chafing, especially fighter pilots, who were constantly turning their heads from side to side watching for enemy aircraft.

mulberry factory

Hey ! am I glad to vist your blog ! from this I can get some information and facts that I didn’t know prior to. You made my day. Thank you rather much!

cheapest beats by dre

Superior quality with low price! Free shipping with fast delivery.Cheapest beats by dre headphones sale With FREE SHIPPING,sound wonderful high performance headphones,buy now!

beats by dre shop


Superior quality with low price! Free shipping with fast delivery.Cheapest beats by dre headphones sale With FREE SHIPPING,sound wonderful high performance headphones,buy now!

The comments to this entry are closed.

Available for Consulting and Speakerships

  • Available for Consulting & Speaking
    Tomi Ahonen is a bestselling author whose twelve books on mobile have already been referenced in over 100 books by his peers. Rated the most influential expert in mobile by Forbes in December 2011, Tomi speaks regularly at conferences doing about 20 public speakerships annually. With over 250 public speaking engagements, Tomi been seen by a cumulative audience of over 100,000 people on all six inhabited continents. The former Nokia executive has run a consulting practise on digital convergence, interactive media, engagement marketing, high tech and next generation mobile. Tomi is currently based out of Helsinki but supports Fortune 500 sized companies across the globe. His reference client list includes Axiata, Bank of America, BBC, BNP Paribas, China Mobile, Emap, Ericsson, Google, Hewlett-Packard, HSBC, IBM, Intel, LG, MTS, Nokia, NTT DoCoMo, Ogilvy, Orange, RIM, Sanomamedia, Telenor, TeliaSonera, Three, Tigo, Vodafone, etc. To see his full bio and his books, visit www.tomiahonen.com Tomi Ahonen lectures at Oxford University's short courses on next generation mobile and digital convergence. Follow him on Twitter as @tomiahonen. Tomi also has a Facebook and Linked In page under his own name. He is available for consulting, speaking engagements and as expert witness, please write to tomi (at) tomiahonen (dot) com

Tomi's eBooks on Mobile Pearls

  • Pearls Vol 1: Mobile Advertising
    Tomi's first eBook is 171 pages with 50 case studies of real cases of mobile advertising and marketing in 19 countries on four continents. See this link for the only place where you can order the eBook for download

Tomi Ahonen Almanac 2009

  • Tomi Ahonen Almanac 2009
    A comprehensive statistical review of the total mobile industry, in 171 pages, has 70 tables and charts, and fits on your smartphone to carry in your pocket every day.

Alan's Third Book: No Straight Lines

Tomi's Fave Twitterati