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« Smartphone Bloodbath: Report Card at Half Point of Year 2010 for all major brands | Main | 5 - 4 - 3 - 2 - 1, as in Billions. What do these gigantic numbers mean? »

August 05, 2010

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To all in this long-forgotten thread

Haha so now we are nearing the final full excecution of this strategy by Apple, only 5 years too late. I said it was inevitable. Here we are. In a few weeks Apple will be introducing its second clear 'Nano' model but now, finally, fully to THIS spec of my strategy (in 2013 the iPhone 5C model was a lame half-hearted attempt at this strategy but only partially). And yes.. not just splitting the product range and having an entry-level model with lowest-ever Apple price for an iPhone but for the first time - finally - they also will give iPhone launches more than once per year. How much more could Apple have had market share - AND PROFIT - if it had done this OBVIOUS strategy five years ago.

But what do I know about the smartphone biz?

Tomi Ahonen :-)

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Available for Consulting and Speakerships

  • Available for Consulting & Speaking
    Tomi Ahonen is a bestselling author whose twelve books on mobile have already been referenced in over 100 books by his peers. Rated the most influential expert in mobile by Forbes in December 2011, Tomi speaks regularly at conferences doing about 20 public speakerships annually. With over 250 public speaking engagements, Tomi been seen by a cumulative audience of over 100,000 people on all six inhabited continents. The former Nokia executive has run a consulting practise on digital convergence, interactive media, engagement marketing, high tech and next generation mobile. Tomi is currently based out of Helsinki but supports Fortune 500 sized companies across the globe. His reference client list includes Axiata, Bank of America, BBC, BNP Paribas, China Mobile, Emap, Ericsson, Google, Hewlett-Packard, HSBC, IBM, Intel, LG, MTS, Nokia, NTT DoCoMo, Ogilvy, Orange, RIM, Sanomamedia, Telenor, TeliaSonera, Three, Tigo, Vodafone, etc. To see his full bio and his books, visit www.tomiahonen.com Tomi Ahonen lectures at Oxford University's short courses on next generation mobile and digital convergence. Follow him on Twitter as @tomiahonen. Tomi also has a Facebook and Linked In page under his own name. He is available for consulting, speaking engagements and as expert witness, please write to tomi (at) tomiahonen (dot) com

Tomi's eBooks on Mobile Pearls

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Tomi Ahonen Almanac 2009

  • Tomi Ahonen Almanac 2009
    A comprehensive statistical review of the total mobile industry, in 171 pages, has 70 tables and charts, and fits on your smartphone to carry in your pocket every day.

Alan's Third Book: No Straight Lines

Tomi's Fave Twitterati