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March 19, 2008

Comments

mark

2G phased-out just in time for Apple to introduce its 3G iPhone this year in Asia alongside the Olympics in China. :)

At the end of this year, when people look backwards at 2007-2008, they'll see how Apple had strategically aligned its iPhone technology roadmap (3G chips, battery, camera, price) and retail store openings, with an evenly-paced worldwide iPhone rollout that didn't push the company beyond its capabilities.

And other companies will regret that they didn't strike first during these 2 years with a really kick-ass mind-share-grabbing music-playing cellphone when, as you Tomi predicted and reported long ago, that the future was cellphone dominance over other devices (including the iPod).

Tomi Ahonen

Hi mark

Thanks, yes... we agree obviously. I've been wondering about that. Yes, Nokia did try to play the N-95 (and now N-96) in that space, but could have done much more. Where was SonyEricsson the natural musicphone guys - Walkman? Where was their iPhone beater? LG's Prada yes, did some nice splash in that space, but nowhere near enough, and the Armani Samsung, what looked like a baby iPhone, again, why not?

I think the industry was caught in awe of the iPhone, caught off guard, overwhelmed by the "coolness" of the phone. Rather than pounce and fight, they mostly gave up on it, admiring the device and amazed at the long lines etc.

If we really want to say who goofed the most - then that is Motorola. They had all that cooperation work with Apple with the Rokr. So the moment the iPhone was announced, if Moto was clever, they would have gone over all the notes from the Rokr cooperation with Apple, and specifically dug through the Apple side of the meetings with a fine-tooth comb. What went wrong with the Rokr, if Apple was able to then turn that into the iPhone?

Motorola could have released five separate iPhone killers in various price points - by Christmas 2007 - and stolen most of that thunder. Idiots...

Well, its an exciting time, and certainly I can't do a day of work anywhere on the planet, without some discussion about the iPhone, so clearly it has energized the industry...

Thanks for writing

Tomi Ahonen :-)

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    Tomi Ahonen is a bestselling author whose twelve books on mobile have already been referenced in over 100 books by his peers. Rated the most influential expert in mobile by Forbes in December 2011, Tomi speaks regularly at conferences doing about 20 public speakerships annually. With over 250 public speaking engagements, Tomi been seen by a cumulative audience of over 100,000 people on all six inhabited continents. The former Nokia executive has run a consulting practise on digital convergence, interactive media, engagement marketing, high tech and next generation mobile. Tomi is currently based out of Helsinki but supports Fortune 500 sized companies across the globe. His reference client list includes Axiata, Bank of America, BBC, BNP Paribas, China Mobile, Emap, Ericsson, Google, Hewlett-Packard, HSBC, IBM, Intel, LG, MTS, Nokia, NTT DoCoMo, Ogilvy, Orange, RIM, Sanomamedia, Telenor, TeliaSonera, Three, Tigo, Vodafone, etc. To see his full bio and his books, visit www.tomiahonen.com Tomi Ahonen lectures at Oxford University's short courses on next generation mobile and digital convergence. Follow him on Twitter as @tomiahonen. Tomi also has a Facebook and Linked In page under his own name. He is available for consulting, speaking engagements and as expert witness, please write to tomi (at) tomiahonen (dot) com

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Tomi Ahonen Almanac 2009

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