I have just got my order in at Howies one my favourite brands, and came across this. The Bubble Project Manifesto
Our communal spaces are overrun with ads. Buildings, bus stops, phone booths and subways scream one message after another at us. Once considered 'public', these spaces are increasingly being seized by corporations to propagate their messages solely in the interest of profit. Armed with heavy budgets, their marketing tactics are becoming more and more aggressive and manipulative. We, the public, are both targets and victims of this media attack.The Bubble Project is the counterattack.The Bubbles are the ammunition.
Once placed on ads, these stickers transform the corporate monologue into a public dialogue, encouraging anyone to fill them in with any expression free from censorship.
More Bubbles mean more freed spaces, more sharing of personal thoughts, more reactions to current events and most importantly, more imagination and fun.
Such as
Or
I do think that consumerism has reached its endgame, not that everyone recognises nor accepts this. But this initiative is representative of anti-consumerism sentiment. With it seems many willing participants.
Nice one. Much the same as Lynne Truss's book on punctuation Eats, Shoots and Leaves, with the free sticker labels at the back of the book.
Posted by: tim harrap | July 20, 2007 at 09:00 PM
Nice one. Much the same as Lynne Truss's book on punctuation Eats, Shoots and Leaves, with the free sticker labels at the back of the book.
Posted by: tim harrap | July 20, 2007 at 09:01 PM