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« Communities Dominate... Conferences? Forum Oxford Conference review | Main | Will Gen-C accept ads on their mobile phones? »

April 16, 2007

Digital Convergence part X: Customer Merging with Employee

We've talked a lot about convergence with Alan Moore in our book, here at the blog and in our presentatoins. Convergence in telecoms, fixed and mobile. Convergence of internet, telecoms and media (so-called The Y of Convergence); convergence of industries such a mobile, internet, banking, credit cards etc.

Now at the Forum Oxford Conference, telecoms pundit and consultant and good friend of ours, Vladimir Dimitroff, pointed out that with User-Generated Content and concepts such as SeeMeTV and Ohmy News, a customer is converging with the concept of employee. Same is happening in the virtual worlds like Second Life and Habbo Hotel as well as MMOGs (Massively Multiplayer Online Games) like World of Warcraft and Lineage. Yes, we totally agree. Excellent point. And thanks to Russell Buckley for reminding me of this wonderful insight in Russell's excellent conference review at his MobHappy blogsite.

Posted by at 01:29 PM in Engagement marketing, Generation C, Retail & Commerce, Social Networking, Strategy, Virtual Worlds |

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Raimo van der Klein

In a People Centric Society we will not be classified by corporations to mere consumers and employees..

Posted by: Raimo van der Klein | April 18, 2007 at 01:07 PM

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Available for Consulting and Speakerships

  • Available for Consulting & Speaking
    Tomi Ahonen is a bestselling author whose twelve books on mobile have already been referenced in over 100 books by his peers. Rated the most influential expert in mobile by Forbes in December 2011, Tomi speaks regularly at conferences doing about 20 public speakerships annually. With over 250 public speaking engagements, Tomi been seen by a cumulative audience of over 100,000 people on all six inhabited continents. The former Nokia executive has run a consulting practise on digital convergence, interactive media, engagement marketing, high tech and next generation mobile. Tomi is currently based out of Helsinki but supports Fortune 500 sized companies across the globe. His reference client list includes Axiata, Bank of America, BBC, BNP Paribas, China Mobile, Emap, Ericsson, Google, Hewlett-Packard, HSBC, IBM, Intel, LG, MTS, Nokia, NTT DoCoMo, Ogilvy, Orange, RIM, Sanomamedia, Telenor, TeliaSonera, Three, Tigo, Vodafone, etc. To see his full bio and his books, visit www.tomiahonen.com Tomi Ahonen lectures at Oxford University's short courses on next generation mobile and digital convergence. Follow him on Twitter as @tomiahonen. Tomi also has a Facebook and Linked In page under his own name. He is available for consulting, speaking engagements and as expert witness, please write to tomi (at) tomiahonen (dot) com

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