Communities and web 2.0

What's accelerated Web 2.0 ideals more recently are new technologies. Implementing the movement's basic principles is less expensive and easier than it was several years ago because of the evolution of data storage and software, plus the wider adoption of high-speed Internet connections by consumers.

Ajax , a kind of software that makes Web site features faster to use, is a staple of Web 2.0 companies. So too is RSS, a technology behind online news feeds.

Of all the major Web sites, Yahoo, the Sunnyvale Web portal, has probably embraced Web 2.0 the most. Over the past year, it has acquired a number of rising stars in the field, including online photo-sharing service Flickr, events listing service Upcoming.org, and Del.icio.us, a site where users can store links to their favorite Web sites and search those of others.

Bradley Horowitz, director of technology development for Yahoo, said the new sites are valuable because they create communities among users. He said the sites have helped to turbocharge his company's original vision, though so far they have been only modestly integrated with the main portal, if at all.

"We're not just going to take Del.icio.us , Upcoming and Flickr and squeeze them into Yahoo," said Horowitz, explaining that it would disrupt their existing communities if overwhelmed by Yahoo's 400 million users.

Via the San Fransisco Chronicle

Whilst Jeff Jarvis takes issue with the whining dinosaurs of the cold media age

Three former titans of news wrote pieces in the last week that are revealing, I think, of their view of the new media landscape: They whined about the passing of what they thought was their captive mass audience. But they don’t understand that the audience was never mass and never captive, and given a chance at choice, we took it. That is the natural order of media. They blame network executives and even the government for the decline of what they define as quality, important news. But the truth is that the public is going elsewhere to get news and these demititans’ definition of news did not always serve that public.

Back to the San Fransisco Chronicle and

Joe Kraus, chief executive of JotSpot , a Palo Alto company that makes software enabling people to collaborate online, said Web 2.0 ideas will be widely adopted across the Web. He said every company, not just the upstarts, will incorporate the ideas, making them commonplace, not some fancy aberration that gets a lot of attention.

"It's just an ingredient that will flow across all businesses," Kraus said.

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