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« Palm revitalized? HP buys the troubled smartphone maker | Main | Motorola crashes and burns, now falls from 6th to 8th biggest phone maker - behind RIM and Apple »

April 29, 2010

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Tom Ross

Tomi, on Apple:

Combined iPhone and iPod Touch shipments were well over 45 Million according to Steve Jobs' on stage statements, with 30 million units crossed early in the year 2009, and 75 million by January 2010:

17-Mar-2009
"30 million iPhones sold — now that’s a game platform"
http://games.venturebeat.com/2009/03/17/iphone-30-event-30-million-sold-now-thats-a-game-platform/

26-Jan-2010
"UPDATED: Over 75 Million! Could Apple’s iPhone/iPod touch Platform be Nearing 70 Million? TiPb Calculates!"
http://theappleblog.com/2010/01/28/ipod-touch-now-outselling-iphone/

Mac shipments were 11.2 million, or broken down by quarters: 2.2—2.6—3.1—3.4 million.
http://www.apple.com/investor/

In total, I would put Apple at no less than 55 million in 2009 sales, and possibly up to 60 million.

Pavel Gertman

Tomi, It seems that you've copypasted totals number from 2008 data: 67.8 + 60.2 + 51.2 + 39.6 + 38.5 + 35.6 + 28.4 + 25.1 + 139 = 485.4

New Technology

Nokia is still the biggest computer maker but HP has slightly closed the gap. Apple has made a big move up into a clear 3rd place. For anyone wanting to reference these numbers, the source is TomiAhonen Consulting April 2010, feel free to use the numbers and feel free to link to this blog.
____________________
Peterscott

Jaydee

Nice information here!
I also think you'll really be crucified of including smartphone as computer hehhe!

anyway, I guess "All other makers" includes sony ericson, motorola, blackberry... they started making phones and I dont know if now they are making computer "real computer" LOL!

Charles

Good numbers, though it would be useful to see the original data (as a Google spreadsheet?) so people can check working. Also: Apple's world computer shipments are available through their financials - they say each quarter how many Macs, iPods, and iPhones they have shipped (though breaking out the iPod Touch = iOS device from plain iPods might be tricky).

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biggest internet company is now also a smartphone maker. And Intel the inside guys, doesn't manufacture smartphones but collaborates with Nokia on the future MeeGo smartphone operating system. I think its fair to say, that

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    Tomi Ahonen is a bestselling author whose twelve books on mobile have already been referenced in over 100 books by his peers. Rated the most influential expert in mobile by Forbes in December 2011, Tomi speaks regularly at conferences doing about 20 public speakerships annually. With over 250 public speaking engagements, Tomi been seen by a cumulative audience of over 100,000 people on all six inhabited continents. The former Nokia executive has run a consulting practise on digital convergence, interactive media, engagement marketing, high tech and next generation mobile. Tomi is currently based out of Hong Kong but supports Fortune 500 sized companies across the globe. His reference client list includes Axiata, Bank of America, BBC, BNP Paribas, China Mobile, Emap, Ericsson, Google, Hewlett-Packard, HSBC, IBM, Intel, LG, MTS, Nokia, NTT DoCoMo, Ogilvy, Orange, RIM, Sanomamedia, Telenor, TeliaSonera, Three, Tigo, Vodafone, etc. To see his full bio and his books, visit www.tomiahonen.com Tomi Ahonen lectures at Oxford University's short courses on next generation mobile and digital convergence. Follow him on Twitter as @tomiahonen. Tomi also has a Facebook and Linked In page under his own name. He is available for consulting, speaking engagements and as expert witness, please write to tomi (at) tomiahonen (dot) com

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