Our friend Rajesh Jain blogs about technology at the emergic.org blogsite. He wrote recently an interesting set of pieces around mobile internet. I especially liked the way he set our current frame of mind - our image of the current (fixed/wireline and broadband) internet as the "reference" web, while the new web will be mobile, being "now" and "near". Rajesh's blog "Now New Near Web" said for example:
"Think of the reference web as the one that has already been created for the PC world ? and for which Google has become the window. This web has been created for the big screen of the PC. The incremental web is about the present and future ? it is the real-time web. This is the web which will be increasingly built more for mobiles ? because it is a device through which access can happen anytime and from anywhere. Suddenly, it makes sense to create real-time information because there are users with two-way devices which can access this information with near-zero latency. I think of the incremental web as being about ?now, near, new.?? "
Very good thinking Rajesh, I will also start to use the Reference Web as a descriptive concept.