Adriana at the Big Blog Company found this great quote for all you blog sceptics out there. C'mon YOU KNOW WHO YOU ARE - I even met one or two last night at the ICA where I was speaking on a panel about trends.
So here goes
We had counted Sun out, assuming that by now they would be dead or irrelevant. They’re back. I think it’s their [expletive] blogs. - a Sun Microsystem’s competitor
Background to on Sun - Red Couch says
blogging hasn’t just moved the needle for Sun Microsystems, Jonathan Schwartz, president and COO told us, it’s moved the whole damned compass. The company as of April 2005 had well over 1000 blogging employees, out of 32000 employees worldwide. Sun, he points out, has always "been about leveraging networks to successfully compete with competitors like HP and IBM, which are 10 times its size".
COO Jonathan Schwartz says "It’s a community of communities". Tomi and I say yay to that.